About the Author

Allen Carr was a chain-smoker, who used to get through a hundred cigarettes a day until he discovered the Easyway to Stop Smoking in 1983. His method involves a psychological reappraisal of why people smoke as well as understanding the subtle and pervasive nicotine trap and how it works. No other method has ever been as successful in getting smokers to quit. Allen Carr's Easyway method has been successfully applied to a host of issues including weight control, alcohol and other addictions and fears.