Kathleen Hall Jamieson is Dean of the Annenberg School for Communication at the University of Pennsylvania. She is the author of Beyond the Double Bind, Dirty Politics, Eloguence in an Electronic Age, and Presidential Debates.
*Praise for the first edition:
"A thoughtful history of campaign advertising."--Adam Clayton, The
New York Times Book Review
"There is nowhere else where one can learn as much, and trust as
well, to a balanced judgement of the past generation of political
advertising."--Michael Schudson, Philadelphia Inquirer
"An excellent history of presidential campaigns."--Terence P.
Moran, New York University
"Great insight for triggering seminar discussion."--Betty Winfield,
University of Missouri
Praise for the first edition:
"For an informative and scrupulously detached treatment of this
undoubtedly critical aspect of modern politics, Packaging the
Presidency seems to me definitive."--Edwin Yoder, Jr., The
Washington Post Book World
"A thoughtful history of campaign advertising."--Adam Clymer, The
New York Times Book Review
"There is nowhere else where one can learn as much, and trust as
well, to a balanced judgement of the past generation of political
advertising."--Michael Schudson, Philadelphia Inquirer
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