*Special initiative to reach Asian audiences. Probable reading at the Asian-American Center in NYC, and direct mail publicity to Asian magazines and interest groups, particularly Korean. *Consortium galley box program and ABA Indie Bound mailing program *Nominating title for Indie Next list *Total season's marketing budget of $18,000; individual book budget of $3,000 *Internet marketing to involve e-mailing announcements to Sarabande listserv, listing title on our Website, and sponsorship at the Emerging Writer's Network (Yoon is listed in the EWN's Best of the Web 2008). *Special review copy mailing to blog critics, including NewPages.com, Salon.com, and BookSlut.com. *Yoon worked at Harper's Magazine, so we should be able to utilize some of his contacts there. *Early press release mailing to go out late summer 2008 announcing book's publication next spring. *Newsletter and catalog feature mailed to entire Sarabande database as well as to Yoon's contacts *2,000 postcards mailed to MFA programs, bookstores, libraries, as well as to Yoon's contacts *Will submit to all qualifying book prizes
Paul Yoon was born in New York City. His fiction has appeared in One Story, Ploughshares, TriQuarterly, Glimmer Train, American Short Fiction, and The Best American Short Stories, among other publications. Once the Shore is his first book.
Publishers Weekly, Library Journal, New York Times Book Review, Slate, Entertainment Weekly, Esquire, GQ, Poets & Writers, Harper's Magazine, Ploughshares, Post Road, Salamander, TriQuarterly, Redivider
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