Planned Marketing Taglines: "Like Having Coffee With An Expert." |
"Not for Dummies or Idiots." | "Useful Guidebooks Are Not 300
"The Guidebook You've Been Googling For." | "Useful Advice For Business Badasses." | "Start Faster, Get Better Results."
National media publicity outreach (TV, radio and print) and 25+ podcast interviews planned
National keynote speaking tour (30+ large events per year - including planned speaking at large industry trade shows such as Digital Summit, Regional Forbes, CES, SXSW and NRF)
Op-Ed and guest articles planned for top tier business media (Business Insider, Inc, Fast Company)
Full page ads in national magazine during launch months (WIRED, BusinessWeek + others)
Promotion via author's existing email marketing lists and social media platforms (100,000+ targeted individuals)
Affiliate email marketing promotions via other industry lists (500,000+ targeted individuals)
Online social advertising promotions via LinkedIn, Twitter, Facebook
Maddie Grant, CAE is an expert digital strategist who has helped hundreds of organizations engage with their customer base and build capacity for using social media and online communities to achieve business results. In addition to her work through her consulting firm Culture That Works, Maddie is Editor of SocialFish, one of the most visited and respected blogs written for nonprofit and association executives. She is an accomplished speaker and author and has written several books, including the 2012 hardcover, co-authored with Jamie Notter, titled Humanize: How People-Centric Organizations Succeed in a Social World, and When Millennials Take Over: Preparing for the Ridiculously Optimistic Future of Business. Jamie Notter is an accomplished speaker, author, and consultant through his firm Culture That Works -with deep expertise in leadership, generations, organizational culture, and conflict. Jamie helps leaders create stronger cultures that attract the best talent, the most loyal customers, and the most supportive partners. An early blogger (www.jamienotter.com), Jamie has also written several books, including Humanize: How People-Centric Organizations Succeed in a Social World in 2012, and the 2015 release, When Millennials Take Over: Preparing for the Ridiculously Optimistic Future of Business, both co-authored with Maddie Grant. Rohit Bhargava is the founder of the Non-Obvious Company and entrepreneur having started three successful companies. He is widely considered one of the most entertaining and original thinkers and speakers on marketing disruption and innovation in the world. He is the Wall Street Journal bestselling author of five books and teaches marketing and storytelling at Georgetown University in Washington DC.