Matt Hranek is an author, photographer, director, and the founder/editor of the men's lifestyle magazine WM Brown. He is reasonably obsessed with cars, watches, bespoke tailoring, and well-crafted things. Originally from Binghamton, New York - not too far from his Wm Brown Farm in upstate New York - Matt currently lives in Brooklyn and can occasionally be found in old-school hotel bars throughout Europe, Negroni firmly in hand. Find him on Instagram at @wmbrownproject.
"A marvelous ode to one of the world's most beloved and versatile
"The Negroni is equal parts love letter and little black
book--a passionate and personal tribute to one of the world's most
--Brad Thomas Parsons, author of Bitters, Amaro, and Last Call "This is one of the best books devoted to a single cocktail I've read. It's beautiful and informative, and, most important, the writing is both deeply opinionated and open-minded and welcoming."
--Michael Ruhlman, author of The Soul of a Chef and Charcuterie "Illuminating, irresistible, and eminently useful. It's an absolute treat to be among Matt's students: follow his lead and you're sure to have a hell of a time. You'll probably learn something, too."
--Frank Castronovo & Frank Falcinelli