Promotional Information

Dedicated marketing and publicity spend - publicist to be engaged to promote this title.
Excellent blurbs already available from Karen Joy Fowler, Peter Orner, Aminatta Forna, NoViolet Bulawayo, Lavanya Sankaran, Jamal Mahjoub, Bernardine Evaristo, E.C. Osundu, Brian Chikwava. Further endorsements to be sought.
Advance Reading copies available early for reviewers and stores.
National media targets include literary fiction editors and reviewers in national dailies and magazines. National print campaign to include O Magazine, New York Times, San Francisco Chronicle, The San Francisco Magazine and trade magazines e.g. Publishers Weekly.
Author articles and interviews at time of publication - author recently secured articles in Huffington Post and LA Review of Books.
Radio and TV interviews, including KQED radio and OZY TV
Excerpts in major publications
Twitter and Facebook campaign by publisher, author and PR agent, to include contests and giveaways. Cassava Republic has has strong social media presence - over 16k followers on Facebook.
Promotion on the author's website (www.sarahladipomanyika.com)
Announcement e-mails to be sent to independent bookstores and book clubs, literary bloggers and websites.
Publicity and promotion in conjunction with the author's speaking engagements

About the Author

Sarah Ladipo Manyika was raised in Nigeria and has lived in Kenya, France, and England. She holds a Ph.D. from the University of California, Berkeley, and currently teaches literature at San Francisco State University. Sarah's first novel, In Dependence, was published by Legend Press (London) and Cassava Republic Press (Abuja). Sarah was Chair of Judges for the 2015 Etisalat Prize for Literature.

Reviews

'Dr. Morayo Da Silva is one of the most memorable characters you are likely to encounter on the page - intelligent, indomitable, author and survivor of a large life. In dreamlike prose, Manyika dips in and out of her present, her past, in a story that argues always for generosity, for connection, for a vigorous and joyful endurance.' - Karen Joy Fowler, author of We Are All Completely Beside Ourselves; 'Manyika's story about an elderly Nigerian woman is quiet, sophisticated and it expands the canon of contemporary African literature into welcome new territory.' - Bernardine Evaristo, author of Mr Loverman; 'If aging be a lamp, then Morayo, the protagonist in Like a Mule Bringing Ice Cream to the Sun is a mesmerizing glow. Astute, sensual, funny, and moving.' - NoViolet Bulawayo, author of We Need New Names; 'Sarah Manikya's 'Like a Mule Bringing Ice Cream to the Sun' is the rare sort of book that, from the instant you pick it up, you know that you will privy to the most intimate secrets. It is as if Dr. Morayo Da Silva is speaking directly into your ear. A real life-force of a character whose honesty, warmth, energy, and bravery in the face of inevitable loss springs forth on the page. Chekhov once said that the 'Russian loves to recall living, but he does not love living." Da Silva manages, in her unique way, to love both, the remembering and life in the present tense. A beautiful, important new novel, and one that will continue to echo in a reader's mind for a long time after.' - Peter Orner, author of Love and Shame and Love; 'S.L. Manyika writes with great verve and gentle wit, illuminating her characters with subtle insight.' - Jamal Mahjoub, author of Travelling with Djinns; 'In this gorgeous and finely crafted book Sarah Manyika takes a sideways look at the lives of other people, lives that usually pass us and each other by, that when they touch may do so with no more than a glancing blow, but may also connect, as they do in Like a Mule Bringing Ice Cream to the Sun, tenderly, simply and sweetly. Manyika's novel shows ordinary people at their best. Uplifting!' - Aminatta Forna, author of The Memory of Love; Like a Mule Bringing Ice Cream to the Sun follows the adventures of the fabulous Dr. Morayo, a woman dancing on the edge of old age. This remarkable novel contains multitudes. It is a story of aging; the wry, stately voice of Dr. Morayo gives us a Grand Old Heroine for our times: mischievous, wise, fallible, feisty, and above all, strong. It is a love affair with San Francisco; a contrapuntal variety of voices and perspectives bring the city to eager, brimming life. And it is deeply political: speaking of a Nigerian woman's awesome sense of power and her simultaneous anguish at the depredations of her boko-haramed hometown. Wise, tender and beautifully voiced, Like A Mule Bringing Ice Cream to the Sun is a storytelling triumph.' - Lavanya Sankaran, author of The Red Carpet;