David McAdams is a professor at the Duke University Fuqua School of Business. He is a leading scholar, popular teacher, and game-theory business consultant. He lives with his wife and children in Durham, North Carolina.
"Real-life lessons presented in a readily accessible way for the benefit of non-business readers." -- Kirkus Reviews, Starred Review "David McAdams's Game-Changer is a rare book: a nontechnical first introduction to game theory that also offers a fresh perspective, on how the best strategy for playing a game can often be to change the rules. I can see that I'll have lots of opportunities to recommend it." -- Alvin E. Roth, winner of the 2012 Nobel Prize in Economics "Ideally, business strategy books provide both general insights applicable to a broad set of competitive situations and illustrations of the theory that demonstrate the richness of the insight and the practical formulation of strategy. Game-Changer is chock-full of both insight and applications." -- R. Preston McAfee, author of Competitive Solutions: A Strategist's Toolkit "Intriguing... An absorbing read." -- Publishers Weekly
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