Michael E. Porter, one of the world's leading authorities on competitive strategy and international competitiveness, is Professor of Business Administration at the Harvard Business School. He is the author of fourteen books, among them COMPETITIVE STRATEGY, THE COMPETITIVE ADVANTAGE OF NATIONS, and CASES IN COMPETITIVE STRATEGY.
Financial Times The most influential management book of the
past quarter century....A veritable goldmine of analytical concepts
and tools to help companies get a much clearer grasp of how they
can create and sustain competitive advantage.
Philip Kotler S.C. Johnson & Son Distinguished Professor of International Marketing, Northwestern University Michael Porter has done it again. Having defined the "what" and "why" of competitive strategy in his earlier book, he now define the "how" in Competitive Advantage.
Newsday A sharp, aggressive, and cogently reasoned book about competition that your smarter rivals will try to get to first.
The Washington Post A brilliant structural analysis of what competitive advantage might mean....
Antitrust Law & Economics Review A superb guide for business managers but also necessary background study for judges, antitrust agency officials, and economic experts in antitrust cases.