Rob Walker writes the weekly column "Consumed," a blend of business journalism and cultural anthropology, for "The New York Times" Magazine. Previously, he created and wrote the popular "Ad Report Card" column for "Slate," and he has contributed to a wide range of publications, from "Fast Company" and "Fortune" to "The New Republic" and "AdBusters." Walker continues to write about the secret dialogue between what we buy and who we are at his own website, Murketing.com. He lives in Savannah, Georgia, with his wife, photographer Ellen Susan.
"A fresh and fascinating exploration of the places where material
culture and identity intersect."--Michael Pollan, author of "In
Defense of Food"
"A compelling blend of cultural anthropology and business
journalism."--"Time"
"Few observers have plumbed the subterranean poetry of marketing as
thoroughly as Walker."--"New York Times Book Review
"
"Superbly readable . . . a thoughtful and unhurried investigation
into consumerism . . . marked by meticulous research and careful
conclusions."--"Publishers Weekly, " starred review
"Witty . . . Walker unravels what he calls the Desire Code, that
tension between wanting to fit in and wanting to stand out, wanting
to be unique and yet somehow attached to something greater than
ourselves."--"Times-Picayune"
"Provocative . . . richly reported."--"USA Today"
"Fascinating."--"Newsweek
"
"Terrific."--"Miami Herald
" "From the Trade Paperback edition."
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