Promotional Information
1. Publicity:
A. Traditional: National publicity firm, Buoyancy Public Relations
is being retained to provide publicity for the book launch. Joni
Sullivan Baker will assist the author by:
- Contacting Netgalley to obtain a widget for digital
catalogs.
- Obtaining 20 hard copy galleys for distribution to obtain
reviews etc.
- Sending widgets or copy galleys (Advanced Reading Copies-Not
for resale) to a list of persons for endorsement of the book prior
to publishing (see available list).
- Sending out the book for trade and consumer reviews.
- Soliciting interviews with major newspapers, magazines, radio
and television programs which appeal to the target audience for
this book, book authors.
- This will be done 3-4 months from September through December
2017 for the 1/1/2018 book release date.
B. Alternative: An alternative publicist will be retained for a
pilot test on two tiers. Whether God intervenes and does so
objectively, repetitively and in a manner, that can be measured is
controversial. The supernatural generally cannot be explained let
alone measured. If we, however, in faithful obedience insist on His
intervention, have the faith and patience to wait on it, will He
meet us where we are at to answer us? If He knows that we will
benefit from it and share the experience with others for their hope
s well, will He not answer to reach those others? And will God
decide to make Himself known in very demonstrative and novel ways
that will win the skeptics and self-proclaimed atheists to His side
because a doubting Christian logically computes the statistical
odds of such interventions? Will God prove himself to us with such
clarity and measurability when its critical to rescue us or others?
Will God willingly intervene subjecting His interventions to
statistical analysis to show its He that is in control behind the
scenes? This book was written with the answer being declared as a
mighty resounding yes! This author invites the critique of the
doubter in any venue!
2. Book Trailer and Author video:
- Book Trailer: Jerry McGlothlin and Johnny Minick will be
contacted by phone by author the first week in August to discuss
providing studio, content, time frames, process and costs. Script
completed. Projected to be complete by end of August. The 2-minute
video will be professional, polished, as well as narrated with
music and imagery. It will be uploaded to YouTube, Vimeo, Godvine,
etc. It will be provided to Joni Sullivan Baker for use in
Electronic Press Kit.
- Author Video: Reis and Bethany O'Neil will assist author in
producing the 2-minute video that tells the backstory of the book.
It will include this author's background, credentials, his
motivation to write the book and what he hopes will be the
fulfilled experience in the reader who lives through his eyes.
- Links: Both the Book Trailer and Author Video will be uploaded
to the website to be seen of all visitors. Each will be used by the
publicists to secure interviews and/or reviews as appropriate.
3. Speaking Engagements: The author will have an extensive public
speaking tour to include:
- Churches: River of Life (Smyrna), Church of the City
(Franklin), Life Point (Smyrna), The Experience (Smyrna). Unity
Church (Nashville).
- Christian groups and Universities: Lee University (Cleveland,
TN), Travecca University (Nashville, TN), Christian Business
Leader's Roundtable (CBL-Brentwood Baptist Church), and Nashville
Christian Singles/Shield Christians.
- Community Organizations: Lion's, Kiwanis, YMCAs etc
4. General and Christian writer's conferences, Expos and Shows
(Attend, speak and/or set up book booth). An emphasis will be on
attending both area events/shows as well as national trade
shows/events
- Book Expo America (BEA); May 2018 ($400 to display books)
- International Christian Retailer Show (ICS); June/July 2018
($350 to display books)
- Munce Consumer Product Expo (CPE); January or September 2018
($150 to display books)
5. Book Store Signings: The author will have several author
signings in bookstores in the general Nashville, Tennessee area to
include:
- Books A Million- 1789 Gallatin Pike, Madison, TN, 37115; 615
860-3133
- Barnes and Noble-1701 Mallary Lane, Franklin, TN, 37027; 615
377-9979
- Christian Publisher's Outlet-2033 Old Fort Parkway,
Murfreesboro, TN 37129; 615 203-3052
- Panassus Books-Hillsboro Plaza Shopping Ctr.: Hillsboro Pk.,
Nashville, TN 37215. 615 953-2243
6. Book Club Signings: (Join, Contact, Schedule)
- Parnassus Book Club
- UVA Book Club of Middle Tennessee.
(www.uvanashvillealumni.org)
- Davis Kidd Book Club, Nashville, TN
- Women of Focus Book Club, Nashville (@nashvillewof)
- Books Clubs TV for serious readers-nonfiction
(www.c-span.org)
- (Website for book clubs-www.bookclubz.com)
- Book Clubs of Nashville thru Nashville Public Library
(http:library.nashville.org)
- The Nashville Girly Book Club (1648 members) Contact
friends-Denise LaGrange, Jennifer Michelle Heath of Nash. Christian
Singles)
- Nashville Ladies Book Club (128 members-Organized by Kristie
Meyer)
- EAST Nashville Book Club (Dana McCullough)
- Read Between the Wines Book Club (187 members; Organizers:April
McKinney and Lauren Hight).
- Events and Adventures Book Club (I am a member)
7. Website: www.CandAMin.org is devoted to providing additional
information on the book. It is currently operating. Links to book
webpage www.300billiontoone.com and author webpage
www.waynerfaust.com are in place. Links to www.Amazon.com in
progress.
- The author will be mentioning the book frequently in his weekly
blog.
- In addition, the author will launch a major social network
marketing blitz utilizing Twitter, Facebook, LinkedIn, and
Instagram (Each of these accounts are set up.) to coincide with
launch date.
- Tri-Media list purchased for 2,000 mega pastors ($245) and/or
300 targeted readers ($300). Email/social media blast to all on
list.
8. Advertisements: Beginning with the publication of the book in
1/1/2018, the author will begin a campaign of paid advertisements
in publications that reach the target audience for the book of
aspiring and published authors. Tentative plans:
- Ads in Parable and Munce catalogs
- Ad in Bookpage (www.bookpage.com)
- Group ad thru Larry Carpenter in Publisher's Weekly
- Group ad thru Larry Carpenter in Christian Retailing
About the Author
Wayne R. Faust, MA, SLPE, HSP is a Licensed Therapist in the State
of Tennessee and is currently CEO of Counseling and Assessments
Ministries (CandAMin.org), a nonprofit counseling ministry
dedicated to serving Alzheimer's clients and providing indigent
children opportunities to develop career skills through Music/Art
Dream Camps. Prior to starting CAM in 2015, Wayne's career was
centered in providing various licensed clinical,
industrial-organizational and Human Resources related services in
diverse settings that included Harriet Cohn Mental Health Center,
Metro Government of Nashville and Davidson County Human Resources
as well as the State of Tennessee Corrections. His consulting work
under Cleckner Educational Publishing and Moore Educational
Publishing companies included his authoring over 20 study/test
modules for the College Level Equivalency Program (CLEP). He holds
Bachelor degrees in both Bible and Psychology from Lee University
in Cleveland, Tennessee as well as a graduate degree in Clinical
Psychology from Middle Tennessee State University where he also
served as an adjunct professor for a brief period. He added to his
industrial/organizational licensure a Clinical Licensure upon
graduation as well as an SPHR in Human Resources. A widower, Wayne
resides in Smyrna, Tennessee while actively attending the Church of
the City in Franklin, Tennessee. His only son Derek is single and a
Firefighter for the City of Hendersonville, Tennessee. Wayne stays
active serving as a board member of the Smyrna YMCA, several 501(c)
( 3)s and supporting local charitable causes.