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Switzerland - Michelin Green Guide
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In 1889 two brothers, André and Edouard Michelin, took over management of a tyre factory in  France. This was the start of a great odyssey to develop human transport solutions, while valuing safety, efficiency and the pleasures of driving on the road. In 1908, André opened the Travel  Information Bureau in Paris to help travellers plan their itineraries and then in 1910 the first  Michelin road map was published. Today, Michelin has one of the best mapping systems in the worldand offers atlases, maps and travel guides for many countries. The iconic Michelin Man, called  Bibendum, is one of the most recognised logos of all time – André and Edouard’s vision of how a pile of tyres would look if they made a man. 

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