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The Success Principles
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Key title Jack Canfield reveals the simple set of rules for success that led him to become the multi-million copy bestselling author of the Chicken Soup for the Soul series, and shows how anyone can follow these principles to achieve their own dreams. The release will be supported by an extensive media campaign in the US with the aim of ensuring that The Success Principles hits the Number One spot in the New York Times bestseller list on publication. To take advantage of this media hype and to ensure global branding we are publishing simultaneously with the same cover. The authors are dedicated to making this book a success - they see this book as the cornerstone to a new series of books (a la Chicken Soup). The book is a key title in our New Year New You campaign which will commence on the 4th January with a five week sponsorship promotion with Discovery Health Channel. Canfield will be in the UK promoting the book from the 31st Jan to 2nd Feb including an evening talk with Alternatives and a breakfast seminar at the Institute of Directors. He will also be in the UK to conduct workshops during the Spring. A dedicated website has been created by the authors - www successprinciples.com. A free bi-weekly e-zine will be offered to subscribers and we will work to ensure that UK recipients receive only UK publication details/information. Awaiting guaranteed endorsements from leaders in business and self-help (tba).

About the Author

Jack Canfield has sold more than 80 million books worldwide under the Chicken Soup for the Soul brand. He holds the Guinness Book World Record for having seven books simultaneously on the New York Times bestseller list. Janet Switzer is a marketing expert and one of America's top speakers and coaches. She's counseled more than 50,000 companies and entrepreneurs worldwide and is founder and editor of Leading Experts e-news magazine. She has a particularly loyal following of women entrepreneurs.

Reviews

." . .a must-read for everyone who is looking to attain new heights in his or her life."--Arielle Ford, author of Hot Chocolate for the Mystical Soul

." . .an illuminating and easy-to-read book. Jack's teaching is highly effective. . . ."--Ken Blanchard, author of The One Minute Manager(R) and Customer Mania!(R)

." . .the best success classic to come along in decades. . . ."--Les Brown, author of Live Your Dreams and Conversations on Success

"Canfield's principles are simple, but the results you'll achieve will be extraordinary!: --Anthony Robbins, author of Awaken the Giant Within and Unlimited Power

"Great book, great read, great gift for anyone committed to becoming a Master of Life!"--Michael E. Gerber, author of The E-Myth books

"I have personally learned a lot from Jack Canfield and I trust you will too"--John Gray, Ph.., author of Men Are from Mars, Women Are from Venus

"If you could read only one book this year, you have it in your hands."--Harvey Mackay, author of the New York Times #1 bestseller Swim with the Sharks without Being Eaten Alive

. . .a must-read for everyone who is looking to attain new heights in his or her life. --Arielle Ford, author of Hot Chocolate for the Mystical Soul

. . .an illuminating and easy-to-read book. Jack s teaching is highly effective. . . . --Ken Blanchard, author of The One Minute Manager(R) and Customer Mania!(R)

. . .the best success classic to come along in decades. . . . --Les Brown, author of Live Your Dreams and Conversations on Success

Canfield s principles are simple, but the results you ll achieve will be extraordinary!: --Anthony Robbins, author of Awaken the Giant Within and Unlimited Power

Great book, great read, great gift for anyone committed to becoming a Master of Life! --Michael E. Gerber, author of The E-Myth books

I have personally learned a lot from Jack Canfield and I trust you will too --John Gray, Ph.., author of Men Are from Mars, Women Are from Venus

If you could read only one book this year, you have it in your hands. --Harvey Mackay, author of the New York Times #1 bestseller Swim with the Sharks without Being Eaten Alive

A prescription for achieving life goals and aspirations, this book by the coauthor of the "Chicken Soup for the Soul" series is destined for best-sellers lists all over the country. Canfield guarantees results if readers decide what they want, believe they deserve it, and practice his 64 principles, laid out here with evangelical zeal. Based on sound psychological, spiritual, and economic truths gathered from interviews, research, and personal experience, these principles include urging readers to take 100 percent responsibility for their own lives, continually ask for feedback, tell the truth faster, and master the spending game. Canfield has an easy style and talks directly to readers, responding to potential "what ifs" and "buts" with encouragement and sound advice. The book's layout is superb-small paragraphs are punctuated by italicized quotes, questions for self-study, and several appropriate cartoons. One could easily pick and choose principles of interest, although a thorough reading is recommended. Lest this all sound too good to be true, Canfield stresses that "Success takes times, effort, perseverance and patience." Essential for all libraries.-Deborah Bigelow, Leonia P.L., NJ Copyright 2004 Reed Business Information.

." . .a must-read for everyone who is looking to attain new heights in his or her life."--Arielle Ford, author of Hot Chocolate for the Mystical Soul
." . .an illuminating and easy-to-read book. Jack's teaching is highly effective. . . ."--Ken Blanchard, author of The One Minute Manager(R) and Customer Mania!(R)
." . .the best success classic to come along in decades. . . ."--Les Brown, author of Live Your Dreams and Conversations on Success
"Canfield's principles are simple, but the results you'll achieve will be extraordinary!: --Anthony Robbins, author of Awaken the Giant Within and Unlimited Power
"Great book, great read, great gift for anyone committed to becoming a Master of Life!"--Michael E. Gerber, author of The E-Myth books
"I have personally learned a lot from Jack Canfield and I trust you will too"--John Gray, Ph.., author of Men Are from Mars, Women Are from Venus
"If you could read only one book this year, you have it in your hands."--Harvey Mackay, author of the New York Times #1 bestseller Swim with the Sharks without Being Eaten Alive
. . .a must-read for everyone who is looking to attain new heights in his or her life. --Arielle Ford, author of Hot Chocolate for the Mystical Soul
. . .an illuminating and easy-to-read book. Jack s teaching is highly effective. . . . --Ken Blanchard, author of The One Minute Manager(R) and Customer Mania!(R)
. . .the best success classic to come along in decades. . . . --Les Brown, author of Live Your Dreams and Conversations on Success
Canfield s principles are simple, but the results you ll achieve will be extraordinary!: --Anthony Robbins, author of Awaken the Giant Within and Unlimited Power
Great book, great read, great gift for anyone committed to becoming a Master of Life! --Michael E. Gerber, author of The E-Myth books
I have personally learned a lot from Jack Canfield and I trust you will too --John Gray, Ph.., author of Men Are from Mars, Women Are from Venus
If you could read only one book this year, you have it in your hands. --Harvey Mackay, author of the New York Times #1 bestseller Swim with the Sharks without Being Eaten Alive

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