Aiming To Be Effective
Learning To Keep Your Cool
Routines, Scripts and ′Teacher-Talk′
Prevention and Cure
Noise Levels, Voice Tone and More Teacher-Talk
Praise, Rewards and Sanctions
Classroom Skills
Coping With Difficult Students
Survival and Practical Organization
My primary research interests centre on the successful utilisation of new information and communications technologies by businesses, governments and consumers. I have published five books (one a best-seller for Butterworth-Heinemann) and more than a hundred and fifty articles including those in journals such as Communications of the ACM, the International Journal of Electronic Commerce, Information & Management, European Journal of Marketing, Journal of Marketing Management, Communications of the AIS, Data Base, and Psychology & Marketing
′Very relevant and appropriate for all trainee teachers. The
content provides support in an area that causes great concern for
beginning teachers′ - Jane Warwick, Faculty of Education,
University of Cambridge
The book is easy to read and written in an accessible style.
I liked the undertone of humour throughout. There were lots
of ‘real life’ examples and vignettes highlighting different ways
of dealing with different situations and what the different
consequences of each might be. Remembering back to my
(now long ago!) days as a trainee teacher and NQT, I felt that
reading this book then would have reassured me that all teachers
have good and bad days and face daily challenges in their
classrooms and would have given me lots of ideas and strategies to
practise and try out.
*Claire Thomas*
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