Already a huge bestseller in Europe, this is essential reading for anyone with important decisions to make, in the vein of THINKING, FAST AND SLOW and THE DECISION BOOK.
Already a huge bestseller in Europe, this is essential reading for anyone with important decisions to make, in the vein of THINKING, FAST AND SLOW and THE DECISION BOOK.
Rolf Dobelli is a Swiss writer and entrepreneur. He has an MBA and a PhD in economic philosophy from the University of St. Gallen, Switzerland, and is a co-founder of getAbstract, the world's leading provider of book summaries. He is the author of six novels and one non-fiction work, THE ART OF THINKING CLEARLY, a number 1 bestseller in Europe that has sold in over a dozen languages. Dobelli is also founder and curator of ZURICH.MINDS, an invitation-only community of the most distinguished thinkers, scientists and artists.
This little gem . . . has already been a sell-out success in Europe and it's likely to be the same here. - Evening StandardIt's one of the most readable, entertaining volumes on systematic cognitive errors you are ever likely to need. You don't know what a systematic cognitive error is? You should read this book. - Big IssueA Swiss novelist and successful entrepreneur reveals the secrets of perfect decision making. - Marie ClaireNo wonder this book has been a sensation in Europe. Dobelli examines our most common decision-making failings with engaging eloquence and describes how to counter them with instructive good sense. - Robert CialdiniThis book will change the way you think - Dan Goldstein, London Business SchoolThis book provides a truly fresh perspective. It is intelligent, informative and witty. Rolf Dobelli's clear prose illuminates how we think. - Cristoph Franz, Global Ceo, Lufthansa AirlinesA treat - highly relevant, scientifically grounded and beautifully written. - Claudio Feser, CEO McKinsey SwitzerlandA fireworks show of insights into how our minds work. - Iris Bohnet, Harvard Kennedy School
In an age saturated by unprecedented levels of stimuli, it's harder than ever to do what David Foster Wallace termed "decidering"-that is, figuring out what to ignore, and what to focus on. "Thinking more clearly and acting more shrewdly" requires an enormous amount of effort. But Swiss thinker Dobelli, founder of the ZURICH.MINDS think tank, maintains that mastering this "art" is the key to avoiding "systematic cognitive errors" and achieving success. He maps out these blunders and how to avoid them in brief, pointed chapters, and while each is interesting in its own right, together they are overwhelming: 300 or so pages are minced into 99 chapters. Their format is also wearying-each section consists of a concept (e.g., Paradox of Choice, Fundamental Attribution Error, etc.) wrapped in a tight anecdote that ends too often with a blunt "In conclusion.." As evinced by the epilogue, wherein Dobelli discusses the via negativa, or the path of exclusion, this is mostly about figuring out how to shuck off the unnecessary or the obfuscating. There's little in the way of advice regarding what to pay attention to, and while this makes Dobelli's wisdom widely applicable, readers will likely walk away with a much clearer sense of just how foggy the notion of clarity is. Agent: John Brockman, Brockman Inc. (May 14) (c) Copyright PWxyz, LLC. All rights reserved.
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