Table of Contents

Volume 1 Sparrow, Walter Shaw Advertising and British Art: An Introduction to a Vast Subject London: Bodley Head, 1924, c. 350pp. (incl. 27 text illus., 157 (36 in colour) plates) Volume 2 Dean, Arthur W. Modern Publicity - A Plea for Art in Advertising London, New York [etc.]: Sir I. Pitman & Sons, 1921, c. 78pp. Higham, Charles Advertising, Its Use and Abuse London: Williams & Norgate / New York, H. Holt, 1925, c. 256pp. Fry, Roger Art and Commerce (Hogarth Essays No.16) London: L. & Virginia Woolf at the Hogarth Press, c1926, c. 28pp. Volume 3 Preston, J. F. & Arch, E. Advertising, Printing and Art in Commerce London: Chapman & Hall Ltd, 1927, c. 357pp. (incl. 20 plates) Volume 4 Gossop, R. P. Advertisement Design London: Chapman and Hall, 1927, c. 430pp. (incl. 144 (7 in colour) illus.) Volume 5 Twining, E. W. & Hordich, D. E. M. Art in Advertising - A Treatise on Artists' Work in Connection with All Branches of Publicity London: Sir I. Pitman & Sons, 1931, c. 300pp. (incl. 142 (52 in colour) illus.) Volume 6 Sheldon, Cyril A History of Poster Advertising, together with a Record of Legislation and Attempted Legislation Affecting Outdoor Advertising London: Chapman & Hall, 1937, c. 325pp.